Fire At Will

what was the brief here? “vanilla”?

this fragrance made me realize just how much i love vanilla!! it’s incredibly beautiful! one of the most captivating vanilla scents i’ve ever smelled

An unusual vanilla fragrance with a subtle floral presence in the opening. The brown sugar note has a hint of sticky dates about it, contributing a sort-of fruit cakey vibe. Musk and vetiver don’t register with my nose at all. A warm, wholesome and evocative fragrance for chilly Autumn days. I like it.

Honestly smells like a slightly more mature lucky charms marshmallow scent. Like if you had a bowl of lucky charms with a glass of sparkling champagne. It smells good but nothing incredible. 7.5/10

This truly one of the most elevated amazing quality vanillas out there. I don’t get too much of the mimosa floral note. Just a rich vanilla extract brown sugar. I don’t typically reach for vanillas since “warm vanilla sugar body spray” was my middle school scent profile and usually reads juvenile to me but this is so unique and last days on clothing. I went through a 10ml this summer and I think it will be amazing for fall/winter

5 star interpretation of a rice krispy treat plus premium vanilla ice cream. I find it to be creamier than Tihota but very similar overall. This is an elite vanilla! Sophisticated and laidback at the same time. Sexy and elegant. I want to be the woman I imagine wears this perfume. Amazing longevity. But alas! My husband smells marshmallow and chemicals so I will not be full bottle-ing.

To me it smells like play doh. Same like Vanille extreme from Sud Pacifique but lighter version. Play doh or syrup

To my nose it's very, very sweet and linear. I do smell both vanilla and mimosa, like a super sweet and very light floral vanilla...it's redundant in my collection, because it's not too different from Vanilla Crush/ Empire Victor and I def prefer those two. My nose doesn't seem to register Fire at Will that much so I basically can't smell it on myself at all, it just seems way too light.

Murraciole was NOT playing around with this one. white suit type of fragrance but make it vanilla. "oh but vanilla is femini-" NO. men and masculine nonbinary individuals, this is the "true vanilla" fragrance for you. it's very cozy but also very refined and layerable. i suggest layering with your smoky fragrances for that kind of restrained touch of sweetness. (ladies, layer this with rose, fruit notes, or jasmine. trust me.)

Really lovely vanilla. Could be overwhelmingly sweet for some but I absolutely love it. It is so warm and spicy. The brown sugar is so decadent and the amber in the base keep everything so warm and comforting. Huge favorite of mine but if you aren't a big gourmand lover then this may put you off.

My favorite vanilla (second to Happy Dust. By Narcotica) and currently my second favorite gourmand after L’Eau De Parfum by Cirque de Soleil. Projection is pretty close to the skin, which has its uses - I’m a medical assistant and the doctor I work with who is super sensitive to fragrances isn’t bothered by it, so I can still smell myself but not get scolded, lol. It’s so cozy and warm, just makes you want to have a day of taking a long bath, reading, making lattes and watching movies. The scent dries down and shows more of the mimosa and brown sugar. A lot of the time vanilla scents feel very alcohol-y to me, this one is smooth and warm. I wore it to the movies and it was such a vibe

Fire At Will (FAW) began its quiet magic the moment I boarded in Budapest for my 14-day River Cruise, a £52 eBay bottle that smelled like warm light poured over water. Vanilla rose first, golden and slow, the way the Parliament glowed at dusk. The city’s bridges arched like soft top notes and FAW drifted with the same gentle confidence as the Danube itself. As the ship glided toward Bratislava, mimosa unfurled - pale yellow, airy, tender, like the pastel façades leaning toward the river. The scent felt like the people waving from the banks, unhurried, warm, content to let the world pass at the river’s pace. Vienna deepened everything. Amber warmed on my skin the way the city’s palaces warmed in the morning sun - elegant, resonant, a quiet grandeur. FAW moved like a waltz through the air, its sweetness echoing the rhythm of horses on cobblestones and the soft murmur of cafés opening their doors. Through Dürnstein, FAW turned honey lit, like apricot orchards and castle ruins perched above the water. Melk softened it further, creamy, serene - the scent of monastery walls that had held centuries of silence. FAW didn’t sit on my skin, it drifted with the ship, becoming part of the river’s breath. Linz added a playful brightness - the vanilla sparkling like modern art installations and the laughter of people strolling along the waterfront. In Passau, where three rivers meet, FAW layered itself - vanilla-amber-mimosa trio, merging just as the waters blended below, a quiet alchemy of worlds becoming one. Regensburg brought a whisper of smoke, a medieval breath of timbered houses and ancient stone. FAW deepened, as if the city’s history had brushed against it. By Nuremberg, the sweetness thickened into roasted sugar and warm resin - comforting, familiar, like tavern windows glowing at dusk and the hum of stories shared over beer. Bamberg echoed that warmth with a faint smokiness, curling like the city’s famous Rauchbier - unexpected, rich and atmospheric. Würzburg brightened FAW again, mimosa glowing like vineyards rolling down to the river, sunlit and hopeful; the scent of spring stretching its limbs. Wertheim softened everything: vanilla and amber blending into a tender calm, the scent of quiet towns where the river slows and the world feels gentle. FAW turned velvety, twilight smooth, the river reflecting silver as the ship glided on, the landscape folding into soft hills and half timbered houses in Miltenberg. Rüdesheim made FAW sparkle: honey, music, wine drifting from the shore, the perfume lifting like laughter carried by the wind. And then the Rhine. Castles perched on cliffs like old sentinels, vineyards rolling down the hillsides, towns that looked painted rather than built. I’d lift my wrist to my face and FAW felt golden, like the sun warming the deck chairs. Sweet, comforting, quietly joyful. It was the scent of taking life easy, of letting beauty come to me instead of chasing it. And then Cologne: amber glowing like cathedral light, sacred and resonant, the scent settling into something timeless, as if the city itself had exhaled through it. By the time we reached Amsterdam, the vanilla had faded into a soft golden memory, like the canals at sunset. FAW didn’t end, it settled, gentle, warm, eternal - the final note of a journey that felt like floating through a dream. The smooth FAW sail, the 68 locks, the castles drifting by, the feeling of life moving at the perfect pace. Three rivers became its rhythm. And April 2026 became the warm, golden heart of the perfume. FAW was £52 but it smells like forever, like a priceless memory.

I...did not expect to love this. I'm trying a range of vanillas for a daily scent, and the decant sprayer on this just smelled like fuzzy musk to me. But then I sprayed it. Omg. I didn't get much from it for the first 30-45 minutes, and then it went resinous and spicy and perfect on me. I cannot get over how delicious it is. I have never considered paying niche prices for a fragrance before now.

Strong reminiscence of Marks and Spencer toffee flavoured hot chocolate (white hot chocolate powder mixture to be added to hot milk) or caramel pudding eventually caramel popcorn. Lactonic, with time it shifts over slightly fresher notes of lemon and banana till settling to sweet vanilla. Totally gourmand, very sweet and cloying during hot days. Medium sillage and longevity, more feminine.

This is the most edible scent i've smelled. it smells just like a brown sugar & vanilla cookie. It smells so delicious it makes me hungry for dessert. If you do not like sweet or edible scents stay far away. It isnt very long lasting i'd say 5-6 hours and it has good sillage for around 2 hours, pairs well with vanilla body lotions. but it smells so good i can forgive the performance... dont expect a complicated scent with many layers to it though its simply brown sugar and vanilla.

For my first wear: Upon first spray, I got some rubbing alcohol and then a hit of vanilla while waving my arm around one time. And then suddenly, within mere minutes, I smell nothing. I am shocked. As I read through the other reviews here, it seems I’m not alone, which is just so disappointing. On my second wear: this isn’t as faint as I originally thought. On first spray I get soft, cozy brown sugar and vanilla and it’s delightful. This is much, much more promising than the first run, but I still wish it had the power of Tihota Indult. Really loving it though. Tihota is pure vanilla extract, Fire at Will is a more rounded vanilla with brown sugar.

Went into this one with high hopes. Vanilla, mimosa, the promise of something soft and wearable. And it is - just about. The opening is sweet and airy, a light sugary vanilla that's pleasant enough but immediately thin. You keep waiting for it to develop into something and it just... doesn't. Four sprays on each wrist and it was already fading before I'd left the house. The synthetic edge in the opening bothered me, and while it does fade, what's left isn't interesting enough to make up for it. By the drydown it's just a quiet sugary vanilla sitting close to the skin, harmless and inoffensive. I wouldn't be upset smelling it on someone else. I just wouldn't reach for it myself. If you love Escapade Gourmande (which I sadly didn't) but wish it were lighter and less complex, you may like this.

This is hands down one of the best pure vanillas it’s reminiscent of vanilla extract with beautiful sweetness. It is such a sweet vanilla with no other notes coming through soooo beautiful for layering with other fragrances and alone. Top vanilla in my collection

I am feeling too disappointed right now…. I had high hopes for this one, but it smells to me like a simple vanilla body spray. Something similar to bare vanilla by VS, also it doesn’t project AT ALL. The opening is like a very watered down version of scapade gourmand. I sprayed it 30 mins ago and i can’t barely smell anything. Smells good but for that price i expect a massive projection

This is the ONLY realistic Dr. Oetker vanilla powdered sugar smell and the only vanilla I want to wear, ever, point blank. It they discontinue this I will stop wearing perfume altogether.

It’s beautiful but redundant of every viral niche vanilla on the market today. If you have one of those DNAs you have them all.

Love this, it is so cozy. But it has this thing: when I spray it on, it is very much just alcohol (Bourbon) the first few minutes. Then it fades away (like I actually can't smell it at all), then suddenly it turns up and stays all day. It is like it's shy or something at first, but then gets comfortable in your presence and opens up to you, in a good way. It is warm, gives a cozy feeling, definitely relaxing and sensual. It is a sweet one, but not in a nauseating way. "Vanilla 28" is loud and complex, "Fire At Will" is quiet and simple. I think I like this one better, it is for all types of situations. "Fire At Will" I can put on before bed, "Vanilla 28" I can not. I think this is a safe blind buy, "Vanilla 28" is less so. But the shy part of "Fire At Will" make me think it may not come out of the shy stage for some.

You may think I’m crazy when I say this but lowkey.. it smells almost exactly like the roll on Choco Musk by Alrehab Perfumes lol.

BRING BACK THE 100ml Bottles. This bs

Okay.... Okay... I get the hype now. This is really good. It's a good basic vanilla without being boring. The brown sugar adds sweetness without being too sweet. The mimosa and musk keep it from being too thick and dense of a vanilla. If you feel like your collection is lacking a good basic vanilla that performs well and lasts then this is a good one. I do see myself wanting a full bottle but not until I finish some other stuff first. It is similar to Escapade Gourmand but without a trace of the play doh note that I got from that.

This is sweetness that doesn't scream around but behaves modestly. At first it felt weak and then I sprayed more, eventually it stayed for many hours. It is very sweet so it's not for me but if anybody wants a sweet vanilla perfume without suffocating people around, this might be a candidate.

This creates a really good, fluffy vanilla cloud. It's almost a marshmallowy vanilla, especially in the opening. Love how the vetiver grounds the sweetness, so that the scent can be sugary without cloying. It's gourmand but still sophisticated, a very likable fragrance overall. Totally unisex imo. I wish the performance was better. This lasts about 3 hours on skin for me. Haven't tried spraying my clothes yet but with that being said, the sillage I get is minimal. It creates a very delicious scent bubble, but it won't project far.

This smells very similar to Tihota, but a little less smooth and deep… there is a dusty quality, almost, that keeps it from ranking quite as high to me. It may be the vetiver. Not bad, but definitely not the best vanilla out there. The mimosa gets a little lost, unfortunately. I think my nose has a hard time picking that note out in fragrances, though I love the smell of real, live mimosa flowers. Apparently I’m a simple girl, because my favorite of the vanilla/amber/musk perfumes out there (and I have tried many) is plush vanilla - so that saves me a little money, which I’m not mad about. :)

This is nice! It smells really similar to Escapade Gourmande. A sugary vanilla that dries down with musk - very pretty. Nothing complicated, but sometimes you want that.

This is my SOTD today, and, while it is very beautiful and romantic, it is fairly basic. Solar, aromatic, pure vanilla pod that wears like a veil on the skin. It is quite simply, a straight-up vanilla. I struggle to pick up any floral or green notes as others have said, which is a shame, as from a house like Jovoy I'd expect a little more nuance and interest. Either way the vanilla girls and guys will LOVE this. Perfect scent for Valentine's Day!